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Denise Lee Yohn
brand leadership expert | speaker | author
Contact Denise at (917) 446-9325
Contact Denise at (917) 446-9325
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Start-Up With a Minimum Viable Brand

Start-Up With a Minimum Viable Brand

Brand leadership expert Denise Lee Yohn explains how to use a Minimum Viable Brand (MVB), borrowed from the Minimum Viable Product concept, to ensure your offering is positioned so that its differentiation and value is clear to customers.

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Press

  • Officium Labs: Mission-Driven Customer Experiences (CX): A Guide
  • Advertising Age: Wyndham Destinations To Rename Itself Travel + Leisure Co. As Part Of Brand Buy From Meredith

Blog

  • Product Innovation Isn’t Enough
  • Brands To Watch In 2021

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Best Bites

  • The New Employee Experience Mandate
  • Brands To Watch In 2020
  • FUSION Is Here
  • 9 Different Types of Brands
  • A New Scale-Up Your Brand Workbook to Solve the Problems of Scaling Companies

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Contact Denise at (917) 446-9325

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  • these #brandbuilding principles separate the best from the rest! https://t.co/r3eALbUMhC #WGBD #Infographic https://t.co/jZ7RovDQ5u about 1 hour ago ReplyRetweetFavorite
  • contact me to explore having me inspire and teach your organization how to achieve #brand #leadership through brand… https://t.co/Xlq7fvi7F1 about 5 hours ago ReplyRetweetFavorite
  • 2020 certainly wasn’t the year we expected — and 2021 will surely include even more surprises. See my list of Brand… https://t.co/ajjHqWekDu about 6 hours ago ReplyRetweetFavorite
  • Home
  • Speaking
    • Overview
    • Topics
    • Experience
    • Videos
    • Virtual
  • Consulting
    • Overview
    • Approach
    • Services
    • Clients & Results
  • Books
    • FUSION
    • What Great Brands Do
    • Extraordinary Experiences
    • Scale Up Workbook
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© Copyright 2021 Denise Lee Yohn.

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