Employee engagement isn’t just a perk—it’s a strategic advantage. When employees see how their work connects to a larger purpose, productivity rises, turnover drops, and workplace culture thrives. Leaders must actively bridge the gap between daily tasks and organizational impact—because when purpose is clear, performance follows. Read my most recent article in reaction to the […]
As Hostelworld considered a pivot from a hostel booking platform to a mission-driven company fostering social connections, CEO Gary Morrison knew that cultural transformation was essential to support the business transformation. To align with this new direction, Morrison implemented an innovative, AI-powered performance review system from Incompass Labs. This approach enables unbiased 360-degree feedback, focuses […]
If you’re considering issuing an order to your employees to head back to the office, you might learn valuable lessons from the differences between Amazon and Dell approached the change. For example, a significant change in employee experience such as an RTO order is one of the most important instances in which leaders should apply the […]
Customer centricity goes beyond good intentions—it requires a fundamental shift in how a company operates. Unlike businesses that prioritize products, profits, or efficiency, a customer-centric organization begins with the question, “What does the market need?” This approach focuses on delivering exceptional customer experiences (CX) and measures success through customer outcomes, not just sales or shareholder […]
“Is having a sacred playbook an asset that companies should preserve at all costs, or does it become a liability holding companies back as the world around them changes? Is there a point at which a company’s size, growth, and industry-spanning tentacles make a unified culture of decision-making and inventing impossible?” These questions, posed in […]
The failure of most DEI efforts result from the approach most commonly employed by companies. Reliance on programs and targets—such as employee resource groups (ERGs) and hiring quotas—without addressing the fundamental values and culture of the organization, only leads to additional bureaucracy rather than a genuine sense of belonging. While dedicated programs and metrics are […]
With the U.S. average annual employee turnover rate at 47%, employee loyalty seems to be a relic of a bygone era. Even if you’ve managed to escape the escalating employee turnover trend, you might want to take a closer look at your employees’ attitudes. Just because someone stays at your company doesn’t mean that they […]
Brand power comes from keeping – not only making – promises. And to keep your brand promises, your brand and culture must be aligned and integrated. In other words, brand-building requires brand-culture fusion. But a recent HBR article by Roger L. Martin, former dean of the Rotman School of Management, and a couple of LinkedIn […]
“Know thyself.” For centuries, this has been the motto of great leaders. Now, here’s a tool that helps you do just that. It’s a new twist on a SWOT analysis that will help you uncover new insights about yourself. Instead of looking at Strengths, Weaknesses, Opportunities, and Threats to your company, look at your Self, […]
Celebrating my 20th anniversary of being an independent practitioner! As I reflect on my journey, I’m convinced that “culture” is as important for solopreneurs, coaches, and freelancers as it is for companies of thousands. Check out my thoughts on brand-culture fusion and why it matters for people who are self-employed. Let me know what you […]
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