Here are Denise’s latest articles.  Select “See All” to access a complete library of her writings, searchable by topic, publication, and date.


Follow This 3-Step Roadmap To Lead Employees Through Change

October 13, 2020


Topics: Corporate Culture, Business, Culture, Employee Engagement, Leadership

Keywords: employee engagement, Denise Lee Yohn on Smartbrief, core values, leadership communication, purpose

Once you truly understand what’s going on with your employees, you can implement a three-step road map for aligning, inspiring, and empowering them.

Lead Through Challenge And Change With These 3 Questions

October 6, 2020


Topics: Customer Experience, Business, Innovation, Leadership

Keywords: change management, Leading through change, marketing myopia, organizational leadership

Three questions every business leader should be asking now.

We Need to Rethink Employee Experience

September 8, 2020


Topics: Corporate Culture, Culture, Employee Engagement, Leadership

Keywords: employee engagement, organizational culture, employee experience, EX, COVID 19 strategies, smart

To ensure employees are ready and excited to give their best effort, we need to re-think EX.  Check out these three recommendations for cultivating the organizational culture you need.

Strategy & Leadership

September 1, 2020

Strategy & Leadership

Topics: Business, Employee Engagement, Leadership, Social Responsibility

Keywords: employee engagement, corporate social responsibility, brand authenticity, employee experience, covid-19 strategy, Covid-19 leadership, corporate citizenship

Economic strain, geopolitical tensions and public health issues are challenges that will persist long after the COVID-19 epidemic has passed its initial peak.As companies learn to operate safely and effectively, public scrutiny of how they treat their workers and serve their communities will be intense.

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Newsletters: Brand Leadership Briefs:

These are Denise’s most recent e-newsletters.  The full archive is available by selecting “See All.”


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