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Phil Cooke Blog: What Happens If Your Organization’s Name Is Suddenly Associated with Something Negative?
Advertising Age: Inside Subway's Superstar-studded Refresh Campaign

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Use An EX Maturity Model To Empower EX Excellence
Employee Personas Help Companies Go Hybrid

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great brands create compelling communications because what an org communicates & how it communicates it, are elements of the brand. #wgbd about 7 hours ago Reply Retweet Favorite
a strong brand enables a company to operate with integrity and excellence and deliver real value to customers. #cx #brandvalue about 10 hours ago Reply Retweet Favorite

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