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Employees vs. Customers – Which Is More Important?

The age-old question – which is more important, customers OR employees – is a misguided, and potentially dangerous one.  As a business leader, you shouldn’t prioritize one group over another.

Instead, you should link employees and customers.

One way to connect employees and customers is to use cultural tenets that are relevant and important to both groups.  In my new Smartbrief on Leadership video, I explain why and provide examples from LinkedIn, Southwest, and Ritz Carlton.

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