(Here’s my latest “Brand Experience Brief“ — insights and analysis of new and interesting restaurant and retail concepts.) Steak ‘n Shake Signature in New York City’s Times Square is not your father’s Steak ‘n Shake.  With a retro-contemporary feel and upgraded menu, the classic diner change is trying to win over burger aficionados.  Check out […]

(This is the first in a mini-series of posts reviewing retail concepts that have caught my eye.  Check in tomorrow and the following day for two more of my takes on what makes a store more than a store – a real experience.) American Eagle’s flagship store in Times Square is breathtaking, but it’s what’s […]