I’m sure I’m not alone in admiring Nike as a great brand — one that has capture people’s hearts and minds, not to mention their wallets and social conversations. What makes Nike such a well-loved brand? In addition to the insights I share in my book, What Great Brands Do, there is now solid market […]
Join the exclusive list of CEOs, entrepreneurs, and other business leaders who receive Denise’s email briefings on brand leadership and receive a free chapter from Denise’s new book — FUSION: How Integrating Brand and Culture Powers the World’s Greatest Companies. Sign-up using the form below. You can opt out of the briefings at any time by clicking on the Unsubscribe link at the bottom on the emails.