My most recent Harvard Business Review piece discusses retail industry trends, specifically big brands and other progressive retailers like Whole Foods, Starbucks and Lululemon Athletica who are increasingly shedding their national standards and conventions to achieve a more local brand image. Given the successes reported by these pioneering retailers, it’s likely we’ll see even more companies moving in this […]

(Check out a new and interesting retail concept in this latest Brand Experience Brief.) C9 is Target‘s new active apparel store at San Francisco’s Metreon center. Featuring apparel from Champion, the store is a cross between a Target and a Gap store, and represents the company’s first move into specialty retail.  Take a look: Brand […]

Coming off the heels of what appears to have been a successful holiday sales season, optimism about how business will fare in the New Year is understandable.  But I don’t feel comfortable making any specific predictions, so I think I’ll keep this my first post of 2011 a neutral one and simply outline five of […]