less is more

Haagen Dazs just added a new line — Five — it’s billed as “All-natural ice cream crafted with only five ingredients for incredibly pure, balanced flavor… and surprisingly less fat!“ […]



Michael Tchong — officially a “trend analyst” and author of ubercool, unofficially a really cool, smart, friendly guy — entertained and educated those of us […]


I’m posting live from the CMO Council Summit in Monterey, CA — it’s a membership-only gathering of approx. 100 CMOs from a range of industries (everything from Ciao Bella gelato to SAP) and the theme of the conference is “Routes to Revenue.”  […]