seinfeld isn’t going to rescue vista
According to the Wall Street Journal, Jerry Seinfeld has signed on as pitchman for Microsoft’s Vista. The $10MM deal is reportedly part of a $300MM campaign from Microsoft to counteract the damage […]
According to the Wall Street Journal, Jerry Seinfeld has signed on as pitchman for Microsoft’s Vista. The $10MM deal is reportedly part of a $300MM campaign from Microsoft to counteract the damage […]
Tonight marks the beginning of the Olympics but we’ve been seeing Olympic-related advertising for several weeks now (some examples: […]
In preparing to launch my blog, I researched a lot of existing ones to get a sense of what works and what doesn’t. As a brand person, I was particularly interested in whether or not brands themselves had blogs. I looked at a sampling […]