02.06.09
brand you?
Personal branding seems to have re-emerged as a hot topic. The concept introduced by Tom Peters over 10 years ago is now back on everyone’s radar screens […]
Brand Identity
08.18.08
debating the brand ultimatum
Joe Pine — author of the several best-selling business books including the recently published Authenticity, consultant, former TED speaker, cigar-aficionado, and a really smart guy — opened a friendly debate with me […]