01.27.09
the joy of cola
There’s been a lot of discussion about Pepsi’s new campaign — most of it negative — so I wanted to offer a different point of view. […]
webinar
01.18.09
get your brand ducks in a row
I recently posted about how I see 2009 as a great time for brand-building. I declared, “Rather than fretting over limited marketing budgets and skyrocketing media costs, […]