Wow!  What a week it’s been and it’s only Wednesday!  The official launch of my new book, What Great Brands Do: The Seven Brand-Building Principles That Separate the Best from the Rest, is underway and that means lots of great resources for you to learn about what great brands do and how to build a brand […]

Jay Ehret (aka @themarketingguy) of The Marketing Spot was kind enough to invite me to participate in his latest Marketing Roundtable. I enjoyed the chat with Jay as well as Bill Schley of David ID and Harry Hoover of My Creative Team.  Our talk covered issues from the social media bubble to listening to customers […]