Denise Lee Yohn
brand leadership expert | speaker | author
Contact Denise at (917) 446-9325
Contact Denise at (917) 446-9325
  • Home
  • Speaking
    • Overview
    • Topics — Leadership Keynote Speaker
    • Experience
    • Videos
    • Virtual
  • Consulting
    • Overview
    • Approach
    • Services
    • Clients & Results
  • Books
    • FUSION
    • What Great Brands Do
    • Extraordinary Experiences
    • Scale Up Workbook
  • Blog
  • About
  • Press
  • Resources
    • To Read
    • To Watch
    • To Engage
    • Highlights
  • Contact

endorser brand strategy

google eggs
07.09.13

Google, the Flexible Brand — Part 2

(This is the second installment in this series on Google, the flexible brand.  In yesterday’s post, I discussed how Google challenges branding conventions with its logo.) A well-designed, well-implemented brand architecture has provided a solid foundation for many companies.  Google is no exception – well, except that its brand architecture strategy seems quite unconventional. […]

Share
Tweet
Share

Return to Blog Home

Categories

  • Organizational Culture
  • FUSION
  • Employee Engagement
  • Brands To Watch
  • Administrative

Best Bites

  • The New Employee Experience Mandate
  • Brands To Watch In 2020
  • FUSION Is Here
  • 9 Different Types of Brands
  • A New Scale-Up Your Brand Workbook to Solve the Problems of Scaling Companies

Newsletter

Join the exclusive list of CEOs, entrepreneurs, and other business leaders who receive Denise’s email briefings on brand leadership.

Connect


Contact Denise at or (917)446-9325

  • Home
  • Speaking
    • Overview
    • Topics — Leadership Keynote Speaker
    • Experience
    • Videos
    • Virtual
  • Consulting
    • Overview
    • Approach
    • Services
    • Clients & Results
  • Books
    • FUSION
    • What Great Brands Do
    • Extraordinary Experiences
    • Scale Up Workbook
  • Blog
  • About
  • Press
  • Resources
    • To Read
    • To Watch
    • To Engage
    • Highlights
  • Contact
  • Site Map
  • Privacy Policy

© Copyright 2023 Denise Lee Yohn.

Join the exclusive list of CEOs, entrepreneurs, and other business leaders who receive Denise’s email briefings on brand leadership and receive a free chapter from Denise’s new book — FUSION: How Integrating Brand and Culture Powers the World’s Greatest Companies. Sign-up using the form below.  You can opt out of the briefings at any time by clicking on the Unsubscribe link at the bottom on the emails.

  • I will never sell or share your information with anyone.

Get started building a great brand today.

  • I will never sell or share your information with anyone.