First the bad news:  Only 18% of CEOs are “very satisfied” with their marketing organizations.  Yep, that’s saying 4 out of 5 CEOs lack confidence in their companies’ marketing people. Now the good news:  Marketing can play a critical role in creating and harvesting a company’s cash flow – something every CEO wants. So why […]

Before we quickly toss aside 2008 with the carelessness due a former lover, I thought it might be enlightening to look back on the predictions that were made at this time last year — […]