In the spirit of New York Times Magazine’s annual Year in Ideas, I’ve compiled an alphabetical digest of ideas, from A to Z, that I wrote, spoke, and passed along over the past 12 months. The following are excerpts — the original pieces linked. […]
What are some of the different views of the value, role, and best approaches to paid, owned, and earned media? Why are conversation and storytelling so important in today’s media? How can companies use content to make people’s lives better? These are the questions I cover in today’s inteview. My guest is Sam Rosen, Creative […]
Late last year, 60 marketing experts shared their visions of the future of marketing through a “micro-conference” run by Sam Rosen of thoughtlead. It found it fascinating on several levels. […]