With all the buzz about the potential ban in New York City of large soda sales, I thought it would be worth revisiting what “healthy food” really means.  Awhile back, Smartblog on Food and Beverage featured a piece of mine in which I outline the range of opportunities for restaurants to improve the health — […]

brand-as-business bit:  SmartBlog on Restaurants just published a piece of mine, “So You Want to Try a New Concept?”  In it, I layout the considerations in designing a test that will ensure you get the most learning and value out of it – including: carefully evaluating your options before jumping to the most obvious selecting […]