This month I’m speaking to an organization about corporate reputation and trust. The CEO has designated trust as one of their key priorities and they’ve asked me to help their top leaders understand why corporate reputation matters and what role they play in building it. Given how frequently corporate crises arise these days, I can […]
Andy Beal, an internet marketing consultant, award-winning blogger, professional speaker, and co-author of the critically-acclaimed book Radically Transparent: Monitoring & Managing Reputations Online, was kind enough to share a few moments with me earlier this week. Our talk covers topics like: how the social web is changing search the difference between brand and online reputation […]