brand-as-business bit:  One of my colleagues in private equity, Rahul Aggarwal of Brentwood Associates, and I were recently discussing the importance of image and environment in the quick-service and fast-casual restaurant industry segments.  He relayed a sentiment that really resonated: new always wins He was referring to the buzz and excitement that a new facility […]

The development and management of a corporate brand is often a stumbling block for companies.  the same business leaders who understand the role of brand when it comes to products, […]