akio morita with a walkman

Sony‘s celebration of Walkman‘s 30th anniversary this month has been bittersweet.  The headlines of stories covering the occasion speak to brand’s lost luster.  Yahoo! Tech declared “Sony struggling as Walkman hits 30th anniversary“; “Sony toils” MSNBC’s headline agreed and added:  “Once a pioneer of cutting-edge gadgets, company struggles to reinvent self.” In the midst of […]