How Hostelworld Transformed Its Culture Through Innovative Performance Reviews
As Hostelworld considered a pivot from a hostel booking platform to a mission-driven company fostering social connections, CEO Gary Morrison knew that cultural transformation was essential to support the business transformation.
To align with this new direction, Morrison implemented an innovative, AI-powered performance review system from Incompass Labs. This approach enables unbiased 360-degree feedback, focuses on observable behaviors, and allows for frequent review cycles, fostering a more agile and collaborative workforce. By making culture everyone’s responsibility, Hostelworld successfully operationalized the values needed to deliver on its new mission.
My latest LinkedIn article highlights how rethinking operational processes—like performance reviews—can drive meaningful cultural change and help organizations adapt to new challenges.
Want to learn how your business can align culture with strategy through operational innovation? Read the full piece for insights and actionable lessons from Hostelworld’s transformation journey.
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