Top Rated Keynote Speaker, Consultant and Author

Is there a sizable gap between the brand vision you express and the operational reality experienced by your customers and internal stakeholders?

By applying the brand-as-business management approach in the three primary functions of a business – generating insights, making planning decisions, and facilitating execution — you can close the gap and build a valuable brand.

Explore the innovative approaches Denise uses to tackle your challenges.

Learn about the organizations Denise has worked with and the successes she has produced.

Clients Rave About Denise Lee Yohn

“Denise brought clarity to the Sprouts brand and enabled leaders to have thoughtful discussions around our core values and how we preserve them as we grow. As a result we’re seeing renewed enthusiasm among team members at all levels of the company and have a clear brand roadmap guiding our business that will remain relevant for years to come.”

Doug Sanders

CEO, Sprouts Farmers Market

Denise puts science into the art of brand building. Brands are built with discipline and it is discipline that Denise challenges companies to understand. Her quiver of tools to extract the essence of a brand and to develop a framework for evolving its market value are sharp and effective. I have the utmost respect for her experience and methodologies.

Peter Taylor

Marketing head, Road Runner Sports

I’ve worked with Denise in different capacities over the years (client and colleague) and the result is always the same. She uncovers fresh insights into the consumer and the brand and then seamlessly connects the dots.

David Murphy

Co-President, Executive Director/Brand Innovation

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