Denise Lee Yohn
brand leadership expert | speaker | author
Contact Denise at (917) 446-9325
Contact Denise at (917) 446-9325
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Newsletters

Brand Leadership Briefs give you insights, news, and analysis on how to build a great brand and an exceptional organization. Subscribe to join the exclusive list of CEOs, CMOs, entrepreneurs, and other business leaders who receive Denise’s periodic emailed briefings.
  • All Talk; No Action
  • What Great Employers Do
  • Surprising Leadership Lessons
  • What Great Leaders Do
  • Linking Company Culture and Performance
  • Three Critical Criteria for Core Values
  • Brand-Building 3.0
  • Culture Unity vs. Uniformity
  • How To Integrate and Align CX and EX
  • What’s Love Got To Do with Leadership
  • Are Brands Dying?
  • Recession Preparation
  • Brand-Led Office Design
  • Employees or Customers?
  • The Purpose of Purpose
  • how to make work work
  • What Should You Call Employees?
  • Is Your Customer Experience Worth It?
  • Start 2022 With a Reality Check
  • Three Actions To Make 2022 A Great Year
  • The Problem With Facebook’s Rebrand to Meta
  • How To Improve CX
  • Why Start-Ups Fail…And You Could Too
  • Brand-Culture Fusion Is the Key to Amazon’s Continued Success
  • Employee Experience Maturity Model
  • Amazon Unbound and Other Great Reads for the Summer
  • How To Hybrid
  • Culture-Building Takes a Village
  • New Leadership Insights
  • Brand Leadership Priorities in 2021
  • Moving Forward
  • Brands To Watch In 2021
  • Success Strategies
  • 3 Questions to Ask Yourself Now
  • Power Your Purpose
  • The New Employee Experience Mandate
  • Leading In Crisis
  • Amazon’s Employee Engagement Opportunity
  • Reopening Soon?
  • Share Your Pivots
  • Hope This Helps (Coronavirus Response)
  • Get Unstuck and Scale
  • Jobs To Be Done
  • Five New Year’s Resolutions for Achieving Great CX
  • Brands to Watch in 2020
  • Family-Like Culture
  • CX Maturity
  • On Purpose
  • How To Engage in Employee Engagement
  • Productize Your Services
  • Ready & Resilient
  • Start Up, Scale Up, Succeed
  • Tell Me Your Opinion
  • Innovation Insights
  • Super Ads
  • Marketing Matters More in 2019
  • Brands To Watch in 2019
  • What Should Your Core Values Be?
  • Happy CX Day!
  • Brand…Culture…Discuss
  • Summer Soundtrack
  • Looking Back; Looking Ahead
  • News & Views
  • Brand + Culture = Results
  • What’s Next
  • Resources to Integrate & Align Brand and Culture
  • New Year, New Book
  • Brands to Watch in 2018
  • Celebrating Extraordinary Experiences
  • Corporate Reputation
  • 10 Questions to Assess Your Brand
  • Recommended Reading
  • Culture Isn’t Enough
  • Ignite CX & EX
  • Choose Your Own Resources
  • Brand & Culture Types
  • How Great Brands Rebound
  • how to prepare for a presentation
  • design EX like CX
  • Brands to Watch in 2017
  • What Does It Take to Succeed in Customer Experience?
  • San Francisco, Here I Come
  • Apple’s Big Announcement
  • Olympics Advertisers Are Wasting Their Sponsorship Dollars
  • How to Conduct a Brand Diagnostic
  • The World’s Most Valuable Brands
  • In Content Marketing Dead?
  • Brand Choices
  • Yahoo Vs. Google
  • Get My Book “Extraordinary Experiences” For Free
  • Are You Stuck?
  • New Rules Of Customer Engagement
  • Brands To Watch In 2016
  • Enchanting Brands
  • Extraordinary Experiences
  • Is Fast Food Dying?
  • Selling Successfully
  • Brand-Building Vs. Shareholders
  • Loyalty Languages
  • Loyalty Languages
  • Great Retail Brands
  • The Purpose Of Business
  • So You Want To Write A Book?
  • Grand Old Brand
  • What Should Uber Do
  • Brands To Watch In 2015
  • The Age Of You
  • Marketing Transformation
  • Brand Assessment
  • Summer Reading
  • Minimum Viable Brand
  • Three Leadership Tools
  • Brand Surprises
  • Guides For Brand Builders
  • Write Your Brand Obituary
  • New Year, New Perspectives
  • Brands To Watch In 2014
  • Retail Trends
  • Making Content Work
  • How To Grow
  • Google, The Flexible Brand
  • Change Happens
  • Every Touchpoint Communicates
  • Changing Customer Behavior
  • Old Brands, New Tricks
  • Super Bowl Ads Vs. Super Brands
  • Hot Innovations In 2013
  • Brands To Watch In 2013
  • Re-Thinking CSR
  • Brand-Building 101
  • Strategic Planning
  • Design
  • Lead Yourself, Lead Your Brand
  • Breakthrough Brand Experiences
  • Value And Values
  • Apple Brand Magic
  • Employee Movements
  • Brands To Watch
  • Ideas Worth Spreading
  • Modern Brand Names
  • Remarkable Retail
  • Differentiation
  • Sustainable Business
  • Customer Intimacy
  • Failure
  • Innovation
  • Brand New Perspectives
  • Future Of Marketing And More
  • New Resources


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Press

  • LinkedIn: We’re All in This Together: Taking Ownership of Company Culture
  • Decryption blog: 5 Signs That Your Brand is Having an Identity Crisis

Blog

  • How To Use Your Core Values
  • What Can Business Leaders Learn from Football?

Newsletter

Join the exclusive list of CEOs, entrepreneurs, and other business leaders who receive Denise’s email briefings on brand leadership.
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Contact Denise at or (917)446-9325

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  • Home
  • Speaking
    • Overview
    • Topics — Leadership Keynote Speaker
    • Experience
    • Videos
    • Virtual
  • Consulting
    • Overview
    • Approach
    • Services
    • Clients & Results
  • Books
    • FUSION
    • What Great Brands Do
    • Extraordinary Experiences
    • Scale Up Workbook
  • Blog
  • About
  • Press
  • Resources
    • To Read
    • To Watch
    • To Engage
    • Highlights
  • Contact
  • Site Map
  • Privacy Policy

© Copyright 2023 Denise Lee Yohn.

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Join the exclusive list of CEOs, entrepreneurs, and other business leaders who receive Denise’s email briefings on brand leadership and receive a free chapter from Denise’s new book — FUSION: How Integrating Brand and Culture Powers the World’s Greatest Companies. Sign-up using the form below.  You can opt out of the briefings at any time by clicking on the Unsubscribe link at the bottom on the emails.

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