Call me old school, but I really enjoy the written word.  I prefer reading a long-form blog post or article than a pithy tweet or fleeting Facebook post.  That’s not to say that I want a writer to blather on — rather, I like reading the work of people who have mastered the written word […]

favorite brand books

In light of it being summer and time for some fun, I’m devoting each Friday in August to a post about my favorite brand resources.  Over the next few weeks, I’ll include recommendations for favorite articles, blogs, and podcasts on my favorite topic, brand — today, it’s 5 of my favorite brand books. […]