CES (the International Consumer Electronics Show) can be overstimulating and overwhelming. What else would you expect when you combine 150,000+ people, millions of digital technology products, and Las Vegas?! So, I find it best to focus on a specific topic or type of technology– and for the last few years my attention has been squarely […]
digital fitness
brand-as-business bit: A couple of weeks ago I had the pleasure of speaking at the Digital Health Summer Summit. My session, “Key Triggers,” was designed to discuss the challenges of consumer adoption and monetization facing products like the Nike+ Fuelband and apps like MyFitnessPal as well as electronic health records and medical devices. But as […]
brand-as-business bit: It’s clear the digital health and fitness market holds tremendous opportunity. What’s not so clear is who is best positioned to take advantage of all the growth potential. I meet lots of bullish tech folks, given my involvement with the Sports and Fitness Tech Summit (I’m leading a couple of sessions this year) at […]
02.28.12
february brand-as-business buffet
A new definition of brand. Inspiring employees. My take on the Super Bowl ads and the new Taco Bell tagline. Check out my writings on these and other topics in the following “brand-as-business buffet,” a round-up of content from me from this past month. retail and restaurants: How to Keep ‘Em Coming Back — my […]