Materials referenced in FUSION:
Brand Touchpoint Wheel Template
A visual representation of all the brand touchpoints between your brand and the outside world, along with the ways various stakeholder groups impact them.
Brand Touchpoint Wheel Worksheet
Step-by-step instructions on how to develop a Brand Touchpoint Wheel and manage your brand touchpoints.
Employee Experience Architecture Framework
A planning framework for designing and managing your employee experiences and developing strong employee engagement.
Employee Experience Architecture Worksheet
Step-by-step instructions on how to develop an Employee Experience Architecture and develop strong employee engagement.
A designed poster stating the core messages from the book FUSION: How Integrating Brand and Culture Powers the World’s Greatest Companies — perfect for posting or sharing. COMING SOON.
Posters of quotes from FUSION
Posters featuring the best bits from FUSION, perfect for social sharing.
Brand Types and Organizational Values
A recap of the Brand Types and Organizational Values discussed in Chapter 3 of FUSION.