– the book: Amazon bestseller The Relationship Engine: Connecting with the People Who Power Your Business, an instructive book about developing valuable, sustaining business relationships […]
Brand Book Bites
09.20.16
Brand Book Bites from Zingerman’s A Lapsed Anarchist’s Approach to the Power of Beliefs in Business
– the book: A Lapsed Anarchist’s Approach to the Power of Beliefs in Business is the 4th in a series of books, Zingerman’s Guides to Good Leading. If you’re not familiar with Zingerman’s, check out their online store (prepare to drool) and their training company, ZingTrain (prepare to be amazed). – the brains: Ari Weinzweig, […]
– the book: The Five Hour Workday: Live Differently, Unlock Productivity, and Find Happiness – the brain: Stephan Aarstol, the CEO and founder of Tower Paddle Boards. You might have seen Stephan on Shark Tank a few years ago. Although his pitch was considered a major screw-up by many (thanks to a computer glitch), he ended […]
07.19.16
Brand Book Bites from Lead the Field
– the book: Lead The Field: How To Become An Authority and Dominate Your Competition, a short thoughtpiece for people who want to position themselves as the expert in their field […]
06.21.16
Brand Book Bites from Onward
In lieu of my usual Brand Book Bites format, I wanted to share my favorite excerpts from Onward: How Starbucks Fought for Its Life without Losing Its Soul, the book Starbucks CEO Howard Schultz wrote in 2012 to memorialize the remarkable turnaround at his company after he returned to the helm in 2008. […]
Here’s my latest “brand book bites” post! Today I’m featuring LinkedIn Daily Dozen: 12 Things You Can Do Every Day On LinkedIn to Grow Your Network, Build Your Business and Make More Sales by Phil Gerbyshak. It includes easy yet important LinkedIn tips. […]
– the book: Hug Your Haters: How to Embrace Complaints and Keep Your Customers, a vital resource for leveraging customer service as marketing […]
– the book: Mastering the New Media Landscape: Embrace the Micromedia Mindset — an informative, timely book about how to navigate and breakthrough in today’s media environment […]
– the book: 15 Secrets Successful People Know about Time Management: The Productivity Habits of 7 Billionaires, 13 Olympic Athletes, 29 Straight-A Students, and 239 Entrepreneurs — Even though people tell me I’m one of the most productive, focused, self-managed people they know, I thought I might learn a thing or two from this book […]
– the book: 21 Days to a Big Idea!: Creating Breakthrough Business Concepts, a step-by-step guide to creating breakthrough business ideas […]