Currently viewing the tag: "Zara"
In the ongoing war that wages between retailers and manufacturers, manufacturers often threaten to abandon (or at least de-emphasize) the existing channel and open their own direct business. Liz Claiborne, the mid-tier womens fashion label,
My critique of Lucky Jeans‘ “Lucky Few” campaign was published in this week’s Brandweek. For those of you who didn’t see it, here goes: For decades, fashion advertising seems to have followed a formula
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