a brand loyalty 180

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Posted on November 11th, 2009 by denise lee yohn and filed under podcast only | 0 Comments | Comments RSS

a brand loyalty 180

The branded vs. private label product debates of late had got me thinking about brand loyalty loyalty-1recently and then I came across a great post by a former colleague, David Murphy (more…)

Posted on May 14th, 2009 by denise lee yohn and filed under marketing, retail | 2 Comments | Comments RSS

5 brands we would miss: eddie bauer

Today we come to the end of the “5 Brands We Would Miss” series.  Throughout the week we’ve looked at some of the brands on 24/7 Wall’s list of “Twelve Major Brands That Will Disappear,” exploring what we would miss if they went away.  (more…)

Posted on May 8th, 2009 by denise lee yohn and filed under brands we would miss | 1 Comment | Comments RSS

personal service vs. lip service

Rarely does Ben Stein write something that I don’t agree with and really appreciate — his column in this past Sunday’s NY Times is no exception.  The piece, Don’t Blame the Business Trip, (more…)

Posted on March 23rd, 2009 by denise lee yohn and filed under brand communication, business | 0 Comments | Comments RSS