Currently viewing the tag: "Uncommon Goods"

best bits of 2010

by denise lee yohn on December 21, 2010 · 0 Comments · in brand communication, brand delivery, brand perceptions, brand touchpoints, business, leadership, marketing, retail

Whew!  What a year it’s been. Over the past year, my brain has pumped out 1778 tweets, 81 brand as business bites blog posts, 17 videos, 11 published articles, 11 brand as business brief newsletters, 10 podcast interviews, 8 QSR Magazine columns, 8 Slideshare documents, 7 speaking engagements, 3 guest blog posts, and countless random [...]

six best practices in retail

by denise lee yohn on March 8, 2010 · 3 Comments · in brand delivery, brand perceptions, brand touchpoints, business, marketing, retail

I’ve been working with a major retail brand and my engagement has included an audit and assessment of retail best practices.  Although most of my work is proprietary, I wanted to share some of my findings here because I’ve found some really interesting patterns.