Currently viewing the tag: "Red Mango"
frozen yogurt and the future
by denise lee yohn
on November 16, 2009
· 2 Comments
· in brand delivery, brand tools, leadership, retail
I read with great interest an article in SmartBusiness about Red Mango and the yummy yogurt chain’s founder, president, and CEO of Red Mango, Dan Kim. I’m fascinated by the frozen yogurt chains that have emerged on the cultural landscape in last 5 years. Pinkberry has probably gotten the most coverage in the press, with [...]
more from denise
tweets
Archives
Categories
- 5 favorites on friday
- administrative
- best brands lists
- brand as business buffet
- brand communication
- brand delivery
- brand disappointments
- brand equity
- brand extension
- brand fun
- brand identity
- brand names
- brand perceptions
- brand portfolio
- brand tools
- brand touchpoints
- brand value
- brand value creation
- brands we would miss
- business
- innovation
- leadership
- marketing
- marketing to women
- packaging
- podcast only
- retail
- sales
- trends
- Uncategorized
Tags
advertising Advertising Age America's Next Great Restaurant Apple Bobby Flay brand brand as business brand building brand communication brand communications brand equity brand perceptions brand touchpoints brand value BusinessWeek CES Chipotle culture Curtis Stone customer experience customer intimacy denise lee yohn differentiation FaceBook fast casual restaurants Harvard Business Review innovation iPhone Jonathan Salem Baskin leadership Lorena Garcia marketing NBC New York Times Nike operationalize pricing QSR restaurant branding retail social media Sony Starbucks Steve Ells storytelling
