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the business of managing tensions
by denise lee yohn
on September 23, 2010
· 1 Comments
· in brand communication, brand perceptions, business, innovation, leadership, marketing, retail
The fundamental tensions which companies must manage well was the primary topic of a panel I spoke on last week. We discussed H2OAudio, a company which makes waterproof cases, waterproof headphones/headsets, and waterproof armbands for iPods and MP3 players.
in csr, nike just does it
by denise lee yohn
on February 25, 2010
· 3 Comments
· in brand communication, business, innovation, leadership
Nike recently released their “Corporate Responsibility Report FY07-09” and I was so impressed by it, I just had to share my thoughts about it.
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