denise lee yohn: brand as business bites™ /

Last week I started a series about my favorite brand resources.  Last Friday’s post reviewed 5 of my favorite brand books; today it’s brand blogs.

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24/7 Wall recently ran an article outlining “Twelve Major Brands That Will Disappear.”  They examined 100 “large brands facing troubled futures” and compiled a list of 12 brands that they believe will not survive until the end of 2010.  While the piece outlined the reasons for the brands’ pending demise, I was more interested in what we might lose as a result of the brands’ disappearance. (more…)

Here’s another post on brand disappointments — this is a series in which I’ve asked brand experts to discuss brands that could have been really good, but have failed to live up to their potential. (more…)

This is one in a series of posts about brands have failed to live up to their potential — from Jonathan Salem Baskin, author of Branding Only Works on Cattle, the “dim bulb” blog, and Ad Age/CMO Strategy column.  (more…)

What do Lindsay Lohan,

the universal remote,

and the Bush administration

have in common?

They are all examples of things that could have been great but have ended up not living up to their potential. (more…)

Last week, Whole Foods announced its dismal 4th quarter results — net income for the quarter fell 96% to $1.5M and comparable store sales (the key metric for retail business health) (more…)

Yesterday while attending Richmond Event’s Digital Symposium for a speaking engagement (see express vs. operationalize), I had the opportunity to (more…)