Currently viewing the tag: "Jim Collins"
Last week I started a mini-series inspired by Jim Collins, who spoke at the World Business Forum for which I had been invited to guest-blog (see my recap post of the Forum, the best bits from the speakers, and my souvenir photo of the Bloggers Hub). My last post relayed nuggets of wisdom Collins’ has [...]
A couple of weeks ago I had the privilege of hearing Jim Collins speak at the World Business Forum (see my recap post of the Forum and the quotables from the speakers.) Collins is the author of great business books like Good to Great and How the Mighty Fall…and Why Some Companies Never Give In. [...]
What a day! The World Business Forum featured phenomenal speakers and drew over 4,000 attendees from 60+ countries. I’m so honored to have been invited to attend as a guest blogger. I tweeted the best bits from today as they rolled off the speakers’ tongues and will be doing the same tomorrow morning (follow me: [...]
In light of it being summer and time for some fun, I’m devoting each Friday in August to a post about my favorite brand resources. Over the next few weeks, I’ll include recommendations for favorite articles, blogs, and podcasts on my favorite topic, brand — today, it’s 5 of my favorite brand books.
Today my series on brand value creation comes to a close with a look at companies’ Learning and Growth. Previous posts have examined how brands create value for companies from the Customer, Financial (2 posts) , and Internal Business Process perspectives.
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