Currently viewing the tag: "inspiration"
The 40th anniversary of the ground-breaking Apollo 11 mission reminds me of a talk by Jim Lovell, the commander of the other famous Apollo mission (#13), which I recently I heard. In it, Mr. Lovell declared, “I shouldn’t be here,” and attributed the fact that he was indeed still here to the qualities of the [...]
brand inspiration
by denise lee yohn
on April 23, 2009
· 12 Comments
· in brand communication, brand perceptions, brand value, marketing
This post was inspired by a recent tweet from Gabriel Rossi, a “branding strategist” (as he calls himself) based in Sao Paulo — I’ve had the pleasure of meeting Gabriel through my blog and Twitter
more from denise
tweets
Archives
Categories
- 5 favorites on friday
- administrative
- best brands lists
- brand as business buffet
- brand communication
- brand delivery
- brand disappointments
- brand equity
- brand extension
- brand fun
- brand identity
- brand names
- brand perceptions
- brand portfolio
- brand tools
- brand touchpoints
- brand value
- brand value creation
- brands we would miss
- business
- innovation
- leadership
- marketing
- marketing to women
- packaging
- podcast only
- retail
- sales
- trends
- Uncategorized
Tags
advertising Advertising Age America's Next Great Restaurant Apple Bobby Flay brand brand as business brand building brand communication brand communications brand equity Brand experience brief brand perceptions brand touchpoints brand value BusinessWeek CES Chipotle culture Curtis Stone customer experience denise lee yohn differentiation fast casual restaurants Harvard Business Review innovation iPhone Jonathan Salem Baskin leadership Lorena Garcia marketing NBC New York Times Nike operationalize QSR QSR Magazine restaurant branding retail social media Sony Starbucks Steve Ells storytelling values