Ernan Roman is one of the leading authorities in Voice of Customer-driven Relationship Marketing and I’m pleased to share my interview with him. Ernan is President of the eponymous marketing consultancy, Ernan Roman Direct Marketing, (ERDM) which works with innovative Fortune and Growth companies such as Microsoft, NBC Universal, Reliant Energy, and IBM. I’ve known […]
Brand-as-Business Briefs™ are periodic emailed briefings for learning how companies operationalize their brands to grow their businesses.
To be added to this exclusive list of CEOs, CMOs, and business leaders, and to receive a free chapter from each of Denise’s books — What Great Brands Do and Extraordinary Experiences — please sign-up using the form below.