the twitimpact phenomenon on brand at light speed

The following is a guest post from Dan Phillips, the co-founder of Skybend, a design and brand company focused on helping businesses navigate the gauntlet of electronic media. A classically trained artist turned graphics designer turned entrepreneur, Dan brings his unique perspective to branding efforts for businesses around the country. Contact Dan through his website at http://skybend.com or on Twitter via @ruqus.

Today I heard a story about the immediate impact of Twitter, or Twitimpact (that’s right you read it here first, Twitimpact). HLG_Twitter_FiredThe story goes like this: (more…)

Posted on October 14th, 2009 by denise lee yohn and filed under brand communication, brand perceptions, brand touchpoints | 2 Comments | Comments RSS