Currently viewing the tag: "customer relationship marketing"
ernan roman on voice of customer marketing
by denise lee yohn
on September 21, 2010
· 1 Comments
· in brand communication, brand touchpoints, marketing
Ernan Roman is one of the leading authorities in Voice of Customer-driven Relationship Marketing and I’m pleased to share my interview with him. Ernan is President of the eponymous marketing consultancy, Ernan Roman Direct Marketing, (ERDM) which works with innovative Fortune and Growth companies such as Microsoft, NBC Universal, Reliant Energy, and IBM. I’ve known [...]
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