Currently viewing the tag: "Apple"
A lot of my friends have been talking about my recent post on the iPhone app, Ocarina. Over the course of our conversations, I realized that I’d given the Apple brand all the credit
BusinessWeek’s John Fine issued an opinion this week that I don’t agree with, and I’m curious to hear others’ opinions. His piece entitled “Your Brand Is Not a Candidate”
Because I’m such a brand freak, you might be surprised to learn that I don’t own an iPhone — in fact, the only Apple product I own is
With its latest business news (acquiring Napster), Best Buy continues pursuing its brand mission, “to make technology deliver on its promises.” Depending on your perspective,
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