Currently viewing the tag: "advertising agencies"
Planning-ness convenes next month. It’s an inspiring time for advertising agency account planners to learn new tools, discover new ideas, and connect with like-minded folks.
This week’s AdAge features a troubling piece, Want More Out of Your Agencies? Write Better Briefs: Execs at Top Shops Say Clients Are Unclear About What’s Expected, Leading to Lots of Wasted Time. The article cites research
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