3.192014

great brand quotes

Here are the first in a new series of posters intended to inspire fresh thinking about brands and brand-building.  Each poster features a quote from my new book, What Great Brands Do: The Seven Brand-Building Principles That Separate the Best from the Rest.  I’ll release these regularly here and on #WGBD, the virtual collage of great brands in action. 

If you have a favorite quote from the book, let me know and I’ll consider it for an upcoming poster!  Looking forward to sharing with you…

V4

V1

V2

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