http://deniseleeyohn.com/bites/2010/03/08/six-best-practices-in-retail/ stuff for your brain to chew on Thu, 17 May 2012 14:50:55 +0000 hourly 1 http://wordpress.org/?v=3.3.1 http://deniseleeyohn.com/bites/2010/03/08/six-best-practices-in-retail/comment-page-1/#comment-70544 Gavin Watt Thu, 24 Mar 2011 13:06:50 +0000 http://deniseleeyohn.com/bites/?p=3274#comment-70544 Good blog. Thank you for the summary. Good blog. Thank you for the summary.

]]> http://deniseleeyohn.com/bites/2010/03/08/six-best-practices-in-retail/comment-page-1/#comment-15576 denise lee yohn Tue, 09 Mar 2010 02:26:00 +0000 http://deniseleeyohn.com/bites/?p=3274#comment-15576 marc -- you raise an important point -- i still believe that retailers can and should be "defined by the brands they assorted and the expertise they provided to support those brands to the end user." it seems some retailers have forgotten this in their pursuit of developing house brands. marc — you raise an important point — i still believe that retailers can and should be “defined by the brands they assorted and the expertise they provided to support those brands to the end user.” it seems some retailers have forgotten this in their pursuit of developing house brands.

]]> http://deniseleeyohn.com/bites/2010/03/08/six-best-practices-in-retail/comment-page-1/#comment-15573 Marc Rullo Tue, 09 Mar 2010 00:26:30 +0000 http://deniseleeyohn.com/bites/?p=3274#comment-15573 While the retailer, any retailer is a brand destination unto itself, how does the assorted brands within that retailer (brand destination) fair? Is the assorted brand a representitive element of the retailers brand or just one of many offerings that has no real distinguishing value beyond an ingredient for their brand receipe? Once upon a time a retailer was defined by the brands they assorted and the expertise they provided to support those brands to the end user. Then the value of retailers brand (differentiation) and their house brand became much more paramount based on volume and obvious margin opportunities compared to historically established recognized brands with less direct margin opportunities. These are elements of the bundle of attributes as well..... While the retailer, any retailer is a brand destination unto itself, how does the assorted brands within that retailer (brand destination) fair? Is the assorted brand a representitive element of the retailers brand or just one of many offerings that has no real distinguishing value beyond an ingredient for their brand receipe? Once upon a time a retailer was defined by the brands they assorted and the expertise they provided to support those brands to the end user. Then the value of retailers brand (differentiation) and their house brand became much more paramount based on volume and obvious margin opportunities compared to historically established recognized brands with less direct margin opportunities. These are elements of the bundle of attributes as well…..

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