Comments on: the business reset button http://deniseleeyohn.com/bites/2009/10/26/the-business-reset-button/ stuff for your brain to chew on Thu, 17 May 2012 14:50:55 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: marketing myopia | denise lee yohn: brand as business bites™ http://deniseleeyohn.com/bites/2009/10/26/the-business-reset-button/comment-page-1/#comment-17962 marketing myopia | denise lee yohn: brand as business bites™ Thu, 22 Apr 2010 13:54:38 +0000 http://deniseleeyohn.com/bites/?p=2483#comment-17962 [...] the business reset button [...] [...] the business reset button [...]

]]> By: Neal Burns http://deniseleeyohn.com/bites/2009/10/26/the-business-reset-button/comment-page-1/#comment-10082 Neal Burns Tue, 17 Nov 2009 09:12:29 +0000 http://deniseleeyohn.com/bites/?p=2483#comment-10082 Really smart stuff. I teach the notion that brand is business strategy and that the market's opinion of one's brand is in google -- it's defined by "them/the other" not by the corporation. But, i also wanted to comment that some favorite words of mine have, i think lost their oomph, their syntactical meaning. They include 'unique', 'nimble' and 'focused'. And, i like re-ignite. Each of my grad students will have your paper tomorrow. Really smart stuff. I teach the notion that brand is business strategy and that the market’s opinion of one’s brand is in google — it’s defined by “them/the other” not by the corporation.

But, i also wanted to comment that some favorite words of mine have, i think lost their oomph, their syntactical meaning. They include ‘unique’, ‘nimble’ and ‘focused’. And, i like re-ignite.

Each of my grad students will have your paper tomorrow.

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